Our core service · Client lead generation

A pipeline of hiring clients for your recruiting firm. We earn when you earn.

Trigger-based, MPC-led, multi-channel outreach. Custom human + AI workflows built around your bench, your fee structure, and your voice. Not spray-and-pray.

Book a 15-minute call How it works
Tools at cost + share of placement fees · Custom human + AI workflows per client · Long-term partnership
Who this is for

Recruiting firms with a thin BD pipeline.

Your recruiters are full on existing searches. New fee agreements have stalled. That's not a recruiting problem. It's a BD problem.

Fit

Boutique & mid-size firms

3–50 person staffing or recruiting agencies placing white-collar roles. US, UK, Canada, APAC. Any vertical.

Fit

Recruiters who close

A team strong enough to turn a booked meeting into a signed fee agreement.

Fit

A bench worth marketing

At least one Most Placeable Candidate (MPC) per vertical. The anchor for our outreach.

How it works

Four steps. Built around your bench.

Every campaign is custom. We don't run the same playbook for two clients.

01

Ingest your bench

We pull your candidate database from your CRM (Bullhorn, Loxo, Recruit CRM, Greenhouse, etc.), identify your strongest MPCs, and build a marketing-ready profile for each.

02

Build trigger map

New VP hires, leadership churn, fresh funding, backfills, expansion announcements. We pull live hiring signals matched to your MPC profiles. You review and veto before any outreach.

03

Multi-channel sequences

Cold email + LinkedIn, sent from sending domains we set up (not yours). Custom human + AI workflows generate copy per company per signal. Hiring Manager first, never procurement.

04

Hand off qualified meetings

Replies go straight to your recruiters' calendars. You pitch, you sign, you place. We share in the placement fees that close.

What makes this different

No two clients get the same playbook.

Most lead gen firms have one template they apply to everyone. We build a custom AI workflow per client, calibrated to your specifics.

Custom per client

Your bench. Your signals. Your voice.

  • Workflows tailored to your vertical and fee structure
  • Copy generated in your tone of voice
  • Target signals you actually care about (we ignore noise)
  • CRM integration: we read your bench, we write back meetings
What we won't do

Things we refuse to do.

  • Spray-and-pray: thousands of generic emails a day
  • Cold-call procurement or generic HR inboxes
  • Send from your main domain (we never burn your reputation)
  • Count off-brief or junior screens as "qualified meetings"
Pricing

Hybrid contingency. No fixed retainer.

Most lead gen firms charge $2–5K/mo whether they produce or not. We don't.

What you pay

Tech stack pass-through

You cover the tools we run on your campaigns: LinkedIn, Apollo, Clay, Smartlead, sending infrastructure. At cost. No markup. Receipts every month.

What we earn

Share of placement fees

A share of the placement fees from clients we help you land. Percentages and attribution window depend on your fee structure. Scoped on the fit call. In writing within 24 hours.

Full alignment: we don't get paid if you don't. No meetings, you owe only tool costs. No conversions, same thing. Our incentive matches yours. Built for long-term partnership.

Comparison

Vs, hiring a BDR in-house.

The default play is to hire a business development rep. Here's what that costs compared to Montazzo.

Filling your BD pipeline for a full year

Local recruiting BDR at ~$65K base + benefits + on-target commission + tools. Market rate for junior-to-mid BD at a recruiting firm.
Montazzo In-house BDR
Fixed monthly commitment Tool stack pass-through only ~$6,800 / mo loaded base
Performance alignment ✓ Share of placement fees only Salary paid whether they close or not
Risk if no meetings You pay tool costs only You still pay full salary
Ramp time ~14 days to first meeting 60–90 days to consistent output
Sales tools & data ✓ Passed through at cost + $500–$2,000 / mo extra
Turnover risk Absorbed by us On you (avg BDR tenure ~14 mo per Bridge Group)
Scale up or down Monthly Hire / fire cycles
A BDR is paid whether they produce or not. With Montazzo, you only owe us when the work converts.
Case study

4 new fee agreements in 90 days.

A 12-recruiter executive search firm ran dry on new business. We rebuilt their BD funnel in 14 days. 4 new fee agreements landed in the first quarter.

Read the full case study
Key outcomes
12 days
To first qualified meeting
4
New fee agreements in 90 days
~14x
ROI vs, a BDR hire (yr 1)
FAQ

Before you book

What does "MPC-led" actually mean?+
A Most Placeable Candidate is a strong candidate on your bench that companies would compete to hire. We anchor our outreach to a real person, not a generic pitch. Hiring managers respond to specific candidates much more than they respond to "Hi, we're a recruiting firm." Different MPCs, different campaigns, different signals.
What signals do you target?+
Live hiring intent. New VP/C-level hires (they hire their team next), leadership churn at director+, fresh funding rounds, backfill announcements, expansion press, job posting velocity. We pull from multiple data sources and filter to signals matched to your MPC bench.
How is this different from a typical lead gen agency?+
Most agencies run spray-and-pray cold email on a flat retainer. We don't. We target only companies with live hiring signals, anchor messages to your real candidates, run multi-channel (email + LinkedIn), build a custom AI workflow per client, and only earn when you convert. Different motion. Different incentive.
Why isn't the exact price on the page?+
Because it's tailored to your fee structure and placement volume. The 15-minute fit call gives us enough to quote you in writing within 24 hours.
What about deliverability? I don't want my domain burned.+
Never from your main domain. We set up separate sending domains with full SPF/DKIM/DMARC, warm-up, and daily caps. Your domain stays clean.
What's a "qualified meeting"?+
Decision-maker at a target company: Hiring Manager, COO, or senior TA leader at an agency-friendly company. On your recruiter's calendar, for an in-scope role. Junior HR screens and off-brief meetings don't count.
What's the attribution window on placement fees?+
Default 6 months from the introduction. If they sign a fee agreement and you place within that window, we share. Terms confirmed in writing at the start.

Book more clients. Pay when it works.

15-minute fit call. Tailored proposal in writing within 24 hours.

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