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Lead generation for staffing and recruiting agencies

You know how to fill a role.
We fill your client pipeline.

Recruiting firms live on hiring managers who reply. We run candidate-forward outbound to companies with a live opening, and build the search presence that makes a VP take your call. You keep placing; we keep the pipeline moving.

Montazzo started in recruiting. It is still the industry we understand best.
50+ companies supported, including
ScoutLabGraham + JonesBay Leaf DigitalClear EstimatesDefendifyThe Employment Law SolutionComp AIBeacon TalentFlexbone AIEssiumDigeTekSDock 365StratechiSegMetricsSecondBody
In their words

"In three weeks alone we generated three leads that turned into closed deals and three placements, out of 15 leads. We signed a three-month contract and I believe we're going to keep it going for the next year."

ScoutLab logo
Thomas RobinsonPresident, ScoutLab.io · Nashville, TN
15leads in 3 weeks
3closed deals
3placements
Read the ScoutLab case study →

Outbound for staffing and recruiting agencies

Open with the candidate they have been looking for

A hiring manager four months into a search does not need another agency overview. They need to hear you have the person. We build outbound around that: a real, placeable candidate for a role they are hiring right now.

  1. Hiring-signal targetingCompanies with open roles in your niche, pulled from job posts, funding and headcount changes. Verified before a single send.
  2. Candidate-forward copyEach email leads with a specific, placeable candidate for a role they are actually hiring. Sent from domains you own.
  3. Reply handlingInterested replies booked within the hour, objections answered by a person, not-now tagged and revisited when the role reopens.
  4. Weekly reportRoles targeted, replies, meetings, and which candidate profiles are getting the most response.

Result: qualified meetings with hiring managers and heads of talent on your calendar.

How 13 programmes converted, 2022 to 2026
Contacts emailed~130,000decision-makers, verifiedHuman replies~4,3003.3% average reply ratePositive conversations~1,500interested, right personMeetings booked757on the client's calendarPipeline created$13.3Mclient-reported, qualified Read the full study →
Both channels feed one calendar
Outbound
Cold email
LinkedIn
Signal-based lists
Both channels feed one calendar. Outbound produces meetings in weeks. Inbound compounds and lowers the cost of every meeting after.
Inbound
Google
AI Overviews
ChatGPT & Perplexity

Inbound and AI search for staffing and recruiting agencies

Be the firm the hiring manager finds when they search

Before a hiring manager replies to a recruiter, they search the firm. We make sure they find case studies, placed roles and a specialist, not a thin site.

  1. Niche pages that rankOne page per role family and market you place in, written to the question a hiring manager types.
  2. Placement proofCase studies with real firm names and numbers, structured so Google and AI engines quote them.
  3. AI search presenceWhen someone asks ChatGPT for a recruiter in your niche, your firm is in the answer, not a directory.
  4. Measured every two weeksWe ask the engines the same questions and report who is named, and why.

Result: the buyer who gets your cold email searches your name and finds proof, not silence.

What we fix

Four recruiting problems. One system.

What recruiting firms tell us on the first call, and what we do about each.

01
Hiring managers get twenty agency emails a week

Yours has to say something the other nineteen cannot.

Candidate-forward copy: a specific, placeable person for a role they are hiring right now.

02
Business development competes with placing

When the roles are hot, prospecting waits. Then the pipeline goes quiet.

A weekly outbound engine that runs while you place, on infrastructure the firm owns.

03
Most new clients come from referrals

They are the best clients, and they arrive on their own schedule.

Signal-based targeting to companies with live openings, so referrals become the bonus, not the plan.

04
Hiring managers search the firm before they reply

A thin site costs you the meeting before it is booked.

Niche pages and named placements that make the cold email land.

What is lead generation for staffing and recruiting agencies?

Lead generation for staffing and recruiting agencies is the process of booking meetings with hiring decision-makers who have a live need. The most effective method is candidate-forward outbound, where the agency leads with a specific placeable candidate relevant to the company rather than pitching recruiting services generically.

What we run it on

The stack, so you know what you are getting

Tool-agnostic, strategy first. We bring the infrastructure, the data and the sending platform. You own the domains and the lists.

InstantlyClayApolloApifyAI ArkHeyReachLinkedIn Sales NavigatorClaudeGoogle WorkspaceSearch ConsoleNetlifySupabase

Plus the sourcing, scoring and reply-handling pipelines we built in-house, because the off-the-shelf ones were not good enough.

FAQ

Questions staffing and recruiting agencies ask us

An outbound method where the agency leads with a specific, relevant, placeable candidate rather than pitching recruiting services. The candidate is the hook; the meeting is the outcome.

Yes, though the cadence differs. Contract needs move faster and reward speed of first contact; permanent searches reward specificity about the individual.

No, it is high, and it is a function of the method rather than the category. Generic agency outbound in this space typically runs at 1% to 2%.

We build and run the outbound engine around the bench you already have. Sourcing scope is agreed on the call.

Let's keep your client pipeline as full as your candidate bench.

A 30-minute call. We look at what you have, tell you what we would run for recruiting, and you decide.

Let's chat